11 Feb 2015

“Crumbs” Music Video by Original Text Concept/Editor/Director/Cinematographer

This video is one of my all-time favorites – told in a completely broken narrative structure, it allowed me complete creative freedom with space, time and plot.

Drawing inspiration from movies with backwards or skewed narrative structures (such as Memento or Primer), the concept and story was developed ahead of time, then scenes were visualized to coincide with the lyrics on a per-need basis.

In the end, the story of a corrupt business man and the underground agent provocateur who chooses to expose and then redeem him, is loosely told along with the excellent production of Ari Why and the powerful lyrics of Tito Fuerte – assembling an impression of beginning, middle and end.


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